Target Confirms Unauthorized Access to Payment Card Data in U.S. Stores
Target today confirmed it is aware of unauthorized access to payment card data that may have impacted certain guests making credit and debit card purchases in its U.S. stores. Target said in a press...
View Article5 Digital Marketing Resolutions for 2014
With the new year and new budget assessments upon us, this is a critical time for merchants to assess and reevaluate their strengths and opportunities. Marketers may experience many stages of...
View ArticleIBM Study of 30,000 Global Consumers Shows Importance of Personalization
IBM Study: Consumers Willing to Share Personal Details, Expect Value in Return (via PR Newswire) Big Data, Analytics and Cloud Computing Needed to Meet Consumer Demand for Personalization IBM...
View ArticleUsing Big Data to Improve Contact Center Operations
While big data might seem like it generally falls into the silo of the marketing department, more and more merchants are finding out that not only is it just as beneficial in the contact center, but it...
View ArticleUntangling the Retail Supply Chain with Real-Time Analytics
Retail supply chains are longer and more tangled than ever – the complexity of the data sets and the management of far-flung suppliers coupled with high customer expectations around service and...
View ArticleDMA Calls for New Measures to Enhance Data Security
In response to the recent spate of data security breaches on retailers and others, today the Direct Marketing Association issued a call to action to all data-driven marketers to recommit to DMA’s...
View ArticleTarget CIO Resigns after Holiday Security Breach
Target has announced that Beth Jacob, chief information officer, is resigning from her position as part of an “overhaul” of the retailer’s information security and compliance structure. Jacob’s...
View ArticleHow Retailers Can Take a Proactive Approach to Data Recovery
This year, North American uniform rental and linen supplier AmeriPride Services will celebrate 125 years of business. And it owes much of its success to keeping pace with technology advances. By...
View ArticleHow the Retail Industry Uses Shoppers’ Data
Based on a recent Alteryx and RetailWire survey of nearly 350 retailers and brand manufacturers, this infographic illustrates the top three ways progressive retailers are using shopper insights to...
View ArticleHow Under Armour Used Digital Experiences to Shift Business Models
According to a recent study by The Economist Intelligence Unit (EIU), “How Mobile is Transforming Retail,” a generation of digital natives will soon become the mainstay of retail spending in most...
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